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In the Race

Now, here, you see, it takes all the blogging I can do to keep in the same place.
If I want to get somewhere else, I must blog twice as fast as that!
You see, I'm in the Red Queen's Race...

Have You Been Good Or Bad? It Doesn't Matter For These Toy Letters

By Janet Evans
Sunday, Nov 30 2008, 03:43 PM







The 66th annual Santa Train makes its way through Kentucky                       Lexington Herald-Leader via Zuma





Santa will be coming to town. You’ll be seeing commercials for every new toy on television.  They’ve started already.  There’s one way to keep your child from seeing the commercials.  Turn off the T.V.  Another way?  DVR, Tivo, or only show DVDs.  There is one last resort, make a plea to toy companies  to stop running ads for toys.

What? No toy ads? Are parents crazy?  How do parents expect toy companies to sell their merchandise if they don’t show toy ads to kids so the kids beg their parents, aunts, uncles, grandparents, and also write their letter to Santa telling him how good they’ve been?  That’s insanity!  Or is it?




"In a season that inspires earnest letters about toys, one notable batch is being sent not by kids to Santa's workshop but by parents to the executive suites of real-world toy makers.

The message: Please, in these days of economic angst, cut back on marketing your products directly to our children.

The letter-writing initiative was launched by the Boston-based Campaign for a Commercial-Free Childhood, which says roughly 1,400 of its members and supporters have contacted 24 leading toy companies and retailers to express concern about ads aimed at kids."


Continued HERE

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